News List

News

[Information about the informal ceremony and interviews

Digital Movement Rehabilitation Ri "2023 New Grads' Informal Induction Ceremony" to be held for the first time.

Physical exercise programs, such as icebreakers, to activate communication and improve productivity

Five informal employees took on the challenge of creating game-like digital content over a two-day period.

~January 28, 2023 (Sat.) 10-6pm and January 29, 2023 (Sun.) 9-3pm @ Nagoya Head Office (Gokusho Station)

(Nagoya City, Aichi Prefecture; President & CEO: Ayumi Hirose), which operates the child development support business "Lii sports studio" and the child development support and after-school day care service "7GYM" in seven locations nationwide, mainly in Aichi Prefecture, will hold its first unofficial job offer ceremony for new graduates who will join the company in April this spring. (Nagoya, Aichi, Japan, President: Ayumi Hirose), operator of "NanaGymM," will hold its first informal ceremony on January 28 (Sat.) and 29 (Sun.), 2023.

We operate child development support facilities and other facilities specializing in sports rehabilitation and education with the aim of maximizing the growth and development of children's bodies and minds through exercise. It has been scientifically proven that raising the heart rate through exercise improves both physical and mental health and productivity, and contributes to people's well-being. Therefore, we will adopt a unique approach in our informal ceremony by first conducting an ice-breaker that involves physical exercise, followed by the ceremony.

Icebreaker at the April 2022 company-wide meeting.

Furthermore, as a major feature of our rehabilitation education, we will conduct a two-day training program to create "digital contents" with the aim of experiencing the world of rehabilitation education using not only conventional exercise but also original digital contents projected on light. The use of digital contents at the facility is an important measure because it allows children to develop their rules, social skills, cooperativeness, and creativity while having fun.

In addition to experiencing the benefits of the exercise themselves, this unique program aims to further improve understanding of the corporate culture through actual experience with Slack-based internal communication tools and purposeful thinking in the workplace.

Therefore, we would like to request the media to consider covering the informal ceremony. If you plan to attend, please register by e-mail (nanatsu.koyasu@liistyle.co.jp) or fax reply slip by 12:00 p.m. on Friday, January 27, 2012.

Outline of the FY2023 Offering Ceremony

Date: Saturday, January 28 and Sunday, January 29, 2023

Venue: Headquarters of Ri Co.

Address: 3A Gokisho Central Building, 3-8-1 Gokisho-dori, Showa-ku, Nagoya, Aichi, Japan

Access: 5 min. walk from "Gokusho Station" of Subway Sakuradori Line and Tsurumai Line

Participants: 5 new graduates with unofficial job offers

Conference room where the informal ceremony will be held

Program:

Saturday, January 28

10:00 - 12:30

Opening Movie

Self-Introduction and a few words

Ice Break "Controlled Heart Rate

  Within a time limit of 10 minutes, the participants move their bodies freely to get closer to the heart rate set at the time the rules were explained. The winner is the one who is closest to the set heart rate at the end of the game.

Greetings from the President

Work "marshmallow tower" (a marshmallow tower is a tower of marshmallows)

  The game is played with limited materials (dried pasta, tape, string, marshmallows) to erect a self-supporting tower, with the team that builds the tallest tower as the winner.

13:30-18:00

Li'i tour (visit to Li'i sports studio Gokisho and 7GYM), walking tour

  We will walk to two studios within walking distance of our headquarters for a tour. While walking during the time after lunch, feel free to ask any questions you may have about Li, and interact with each other!

Main work: "Digital Content Creation

  We will create contents for "Digital Movement Rehabilitation," which is a major feature of the rehabilitation education provided by LEE. We will create a content creation plan while imagining the movements we want the children to acquire and how they will look after using the content.

Jan. 29 (Sun.)

9:00-12:30

Ice Break "Controlled Heart Rate

  Same as above.

Main work: "Digital Content Creation

  Create videos to inform users and internal staff of the actual use of the digital content created.

  

13:30-15:30

Ice Break "Controlled Heart Rate

  Same as above.

Certificate of Offer Conferral Ceremony

Ending Movie

■Company Profile

Company name: Lii inc.

Representative: Ayumi Hirose, President and Representative Director

Established: November 6, 2018

Head Office: 3A Gokisho Central Building, 3-8-1 Gokisho-dori, Showa-ku, Nagoya, Aichi, Japan

Capital: 6 million yen

Business activities: Child development support business, after-school daycare service business, kids personal training business, creative business, recruitment support/organizational development support business

URL: https://liistyle.co.jp/

Representative: Ayumi Hirose Profile  

Graduated from Mukogawa Women's University, Faculty of Letters, Health and Sports Science Department, and engaged in sales planning at Softbank. Moved to Aichi upon marriage. She was involved in career guidance, entrance exam guidance, and the launch of new businesses at a major cram school. In March 2020, she released "PitaCare," a matching service for childcare/nursing care facilities and skilled workers. The company was forced to change its business due to the impact of Corona. Since then, has opened a total of 9 stores nationwide: 7 one-on-one and small group exercise rehabilitation Lii sports studio stores, 1 personal gym Lii sports junior store, and 1 exercise-type multifunctional business 7GYM Aiming to open 100 stores by 2030 Mother of 2 children.

Press Release] Japan's First Digital Sports Rehabilitation Service Provider "7GYM" Officially Opens in Nagoya, Japan! Ri, a digital sports rehabilitation service provider, launches new business
Officially opens "7GYM," a child development support and after-school daycare service, in Nagoya City
- 90% operation and pre-opening is going well, providing elementary school students with a place for exercise rehabilitation and education to solve "lack of exercise and poor physical fitness" -.

 (Nagoya City, Aichi Prefecture; Representative Ayumi Hirose; hereinafter "the Company"), which operates "Lii sports studio," Japan's first child welfare facility incorporating digital sports rehabilitation, will officially open its first "7GYM" child development support and after-school day service for elementary school children (including pre-school children) as a place for physical therapy education. The first "7GYM" daycare service will be officially opened in Showa Ward, Nagoya City, Aichi Prefecture, as a place for exercise rehabilitation for elementary school students (including preschool children).
 Since its pre-opening in August, the utilization rate has steadily increased to approximately 90%, and we continue to receive numerous inquiries.


Background of the Establishment of the Company and the Launch of "7GYM"
After working for a major telecommunications company and then engaging in recruiting and branding at a nursing care venture, Representative Hirose established Ri, Inc. with the desire to "make people who work in welfare happy". She holds a teaching license in health and physical education, and is developing services related to exercise and sports, and is also a mother with two children.
 The company's main business is the "Lii sports studio," a child development support center specializing in one-on-one exercise rehabilitation for preschool children. The company's distinctive feature is "digital sports rehabilitation," a combination of sports and digital technology that has been attracting attention in recent years.
 In recent years, the number of people diagnosed with developmental disabilities in Japan has been increasing year by year, and some local governments are improving their systems to provide free support for preschool children with disabilities. In addition, the decline in children's physical fitness has become a social problem, and the formation of an exercise habit from early childhood has been emphasized. However, for children with disabilities or those with developmental delays or biases, the support that was free when they were in preschool is no longer available after they enter elementary school, and the number of sports facilities is small, so they are not able to receive sufficient support (*1).
 (*1) At our facilities, we have received many requests from parents who want their children to be able to attend after elementary school and for after-school daycare services to be opened for elementary school children, and this has become an issue. In order to improve the current situation in which support for elementary school students has been lacking as soon as they enter elementary school, we have decided to fully launch our new business, "7GYM," in order to provide elementary school students with opportunities to enjoy physical exercise and to contribute to solving the problems of "decline in physical fitness" and "lack of physical exercise.

About "7GYM"
"7GYM" is an after-school daycare service and child development support facility that stimulates the seven senses while providing fun and stimulating physical activities. In addition to the five senses, 7GYM stimulates the "proprioceptive sense* ," which allows children to feel the position and movement of their bodies , and the "vestibular sense*," which allows them to feel gravity, body tilt, speed, and rotation. While moving their bodies as much as they can, they can develop their nervous system and experience the success of "I did it! This is a great opportunity for children to experience the success of their own development. In addition to individual play, a group exercise program is also introduced once an hour. The goal is to develop the child's body and mind while fostering an understanding of rules, cooperation, and social skills. Coaches who understand the characteristics of children are on hand to ensure their safety and provide appropriate support so that they can enjoy themselves as they wish.

*An intrinsic sense is a sense of position, movement, and force of the body that detects the movement of joints, muscles, and tendons.
*Vestibular sensation: Sensation of gravity, body inclination, speed, etc., through the semicircular canals.

■Representative Comment on New Business "7GYM"
It has been two full years since the opening of our first location, and we are very pleased to open our new brand "7GYM", which is our ninth location overall.
We believe that exercise contributes to happiness, and with the goal of providing quality exercise opportunities for all children, we have been expanding our services, initially targeting children who need support through welfare.
We are committed to spreading exercise opportunities across the country where children have an exciting space, supporters who are overwhelmingly cheerful and involved, and small steps that also provide lots of praise for the process.
We invite you to come visit us and see for yourself.

■Outline of 7GYM (NanaGym)
・Start of provision: August 1, 2022
・URL: https://liistyle.co.jp/7gym/
・Location: Daishin Building 1F, 2-4-1 Gokishodori, Showa-ku, Nagoya, Aichi
・TEL: 090-4326-8906
・FAX: 052-308-3439
Eligibility: Children from 0 years old to 6th grade elementary school students who have obtained a day-care beneficiary certificate
・ Fees:

For children from 0 to 3 years old until April 1 / For children from 6 to 12 years old
10% of the usage fee, depending on income

Estimated fee at 10% of the cost: 1,400 yen to 1,600 yen
*Depends on staffing and region.
*Payment is subject to a monthly maximum amount based on the guardian's household income, and there is no need to pay for the user-paid amount that exceeds the maximum amount.

For children aged 3 to 5 years old
User fee for child development support, etc. for children aged 3 to 5 years old is free of charge
*The period of free of charge is "3 years from the first April 1 of the first year after turning 3 years old".
*For details, contact the municipality in which you reside.

Please contact our 7GYM representative by e-mail.
 Contact: Koyasu
MAIL: nanatsu.koyasu@liisite_master


■Coverage Information
The following press information is available for media coverage of the event.
Please contact Koyasu (MAIL: lii_pr@liistyle.co.jp, TEL: 090-4326-8906).
Interviews with the president and management
- Interviews with coaches with specialized skills
- Filming of rehabilitation scenes in the studio *to be arranged
- Interviews with users (children and parents/guardians) *to be arranged

1 Reference: Background of the launch of "7GYM" (details)
The number of people diagnosed with developmental disabilities in Japan is increasing every year and is expected to continue to grow. According to the "Report of the Expert Group on Special Support Education in the New Era" released by the Ministry of Education, Culture, Sports, Science and Technology in 2021, the number of children receiving special support education in special support schools, special support classes, and day classes is on the increase, while the number of children in compulsory education is decreasing every year. It is clear that the percentage of children with special needs is increasing.
 In this context, free early childhood education and care has been in effect since October 2019, and the cost of developmental support for children with disabilities aged 3 to 5 has also been waived. In addition, from October 2022, Nagoya City will also provide free support for children under 3 years old with disabilities, and support for preschool children is gradually being established.
 In addition, the current state of children's physical fitness has been called into question. According to the "National Survey on Physical Fitness, Exercise Ability, and Exercise Habits" released by the Sports Agency in 2021, the total physical fitness scores of both male and female elementary and junior high school students have declined compared to 2019. The decline is thought to be due to (1) a decrease in exercise time and (2) an increase in screen time other than for study. Based on the above survey results, in order to improve children's physical fitness in the future, it is necessary to develop children's love for exercise and sports and to work on forming exercise habits from early childhood.
 However, the current situation is that children who have obtained a day-care beneficiary certificate are not able to receive support due to the fact that they are no longer eligible for the free-of-charge program after entering elementary school and that there are not enough exercise-type facilities to reach children in need of support. 
 In response to these issues, we have decided to launch a new business, "7GYM," to contribute to the development of children who love exercise and sports and the formation of an exercise habit from early childhood.

■Company Profile
Company name: Lii Inc.
Representative: Ayumi Hirose, President
Founded: November 6, 2018
Head office: 3A Gokisho Central Building, 3-8-1 Gokishodori, Showa-ku, Nagoya, Aichi
Capital: 6 million yen
Business: Child development support business, after-school Day service business, Kids personal training business, Creative
business, Recruitment support/organizational development support business
URL: https://liistyle.co.jp/

Representative: Ayumi Hirose Profile
After graduating from Mukogawa Women's University with a degree in Health and Sports Science, Faculty of Letters, she worked in sales planning at Softbank. Moved to Aichi upon marriage. She was involved in career guidance, entrance exam guidance, and the launch of new business at a major cram school. In March 2020, she released "PitaCare," a matching service for childcare/nursing care facilities and skilled workers. The company was forced to change its business due to the impact of Corona. Since then, has opened a total of 9 stores nationwide: 7 one-on-one and small group exercise rehabilitation Lii sports studio, 1 personal sports gym Lii sports junior, and 1 exercise-type multi-functional business 7GYM. aims to open 100 stores by 2030. mother of 2 children.


We are looking for people who can create a new wind in the welfare industry.
■Career Information Page
https://liistyle.co.jp/recruit/
"Be the overwhelming challenger"
Ri Co., Ltd. aims to maximize the growth and development of children's bodies and minds through exercise. We aim to maximize the growth and development of children's bodies and minds through exercise, and are developing three businesses. We also believe that our mission is to create a more positive image of work and the value of work in the fields of "welfare," "childcare," and "sports. We believe that we can only provide good services to children and their parents/guardians if our staff members are happy and fulfilled. Let's bring a new option to the industry and create a new wind together!

*Origin of the company name: "Lii" is an acronym for "Life is interesting," and "Lii-ing" is our coined word meaning "enjoying life.

■Lii in figures
-Number of employees: over 60 (including part-time workers)
-Average age of employees: 29.1 years
-Gender ratio = male 3:female 7
-Average overtime hours: less than 5 hours/month
-Sales growth rate: 200% (YoY)
-Number of stores: 9
-Employee satisfaction: 94%
-eNPS "51"
"eNPS (Employee Net Promoter Score) is the degree to which people would recommend the company they work for to friends and family to join their company.

■Interview page of working staff (Staff Talk ) https://liistyle.co.jp/recruit/discussion/
If you are interested in our company, please feel free to contact us at the following inquiry.
Many of our staff hold qualifications such as child development support management supervisor, nursery teacher, and child guidance counselor!

■Recruitment Inquiries
Ri Corporation Recruitment
MAIL : lii_saiyo@liistyle.co.jp

Media Coverage] Featured in Nihon Keizai Shimbun

On November 2, 2022, the Nihon Keizai Shimbun electronic edition and on November 3, 2022, the Nihon Keizai Shimbun (metropolitan area economic edition) introduced "Li Sports Studio" as a facility that provides digital sports rehabilitation.

The article also mentions a bit about why we use this digital technology, etc. Please take a look.

▼ "Digital Sports" Kicks Off! Facility opening, making full use of AR #hashtag
https://www.nikkei.com/article/DGXZQOCC269530W2A021C2000000/
*Electronic version is available at the following URL. To read the full article, you need to register as a paid member of Nikkei.

Recruitment Call for Nationwide Expansion Begins

Ri Co., Ltd. will start recruiting for the entire Japan in preparation for our nationwide expansion. We will start a new story in that area with people who share our philosophy. Please feel free to apply.
To Recruitment Information

Muko Women's Business Idea Contest" Support Visit to Mukogawa Women's University

Ltd. representative Hirose visited Mukogawa Women's University, School of Health and Sports Science. He observed a presentation by a participant for the "Muko Women's Business Idea Contest" to be held at the school. The Muko Women's Business Idea Contest is designed to nurture students who have an entrepreneurial mindset and embody the school's vision of "empowering women to create a lifetime of success. Hirose provided feedback and encouragement to the students based on her own entrepreneurial experience. For more information, please visit
https://info.mukogawa-u.ac.jp/publicity/newsdetail?id=4153

Web site renewal

We are pleased to announce the complete renewal of our website. We have greatly expanded the content of the website to include the thoughts of Li'i Corporation, Li'i sports studio, and our new services, 7GYM and Li'i sports junior. All of us are committed to providing quality exercise opportunities for all children. We will continue to work toward this goal and make regular improvements and operations to ensure that this website is easy to use for all users and stakeholders.

1 ... 6 7

To Lii
Contact
Book a tour

×